When tradition shapes the future.

This folder marks the official kick-off for a multi-year renewal journey. Every upcoming project, every construction phase, will build on this foundation. A red thread guiding the years to come—until the new Ronacher is fully revealed.

Concept & Idea: Klaus Rottenschlager
His vision: telling the Ronacher story anew, phase by phase. Authentic. Confident. With the courage to show change.

Art Direction: Christian Wiesinger
Visual language, layout, and typography reflect the new architecture: reduced, generous, high-quality.

Print: RGS Salzburg
Premium production, strong haptics, deliberately designed in large format. The folder should make an impression before the first word is read.